Archive for the ‘Online Communities’ Category

An annual event going back to 2008, the Mario Marathon is an amazing example of building a community through word of mouth, relentless promotion and clever interactions with fans. It’s one of the earliest examples of a gaming marathon benefitting charity, which involves streaming gamers playing the games to a live audience over the course [...]

And we’re back! It’s been an exciting couple of weeks for me. I recently landed a gig as an online community manager for a prominent social gaming company. More on that later, but the short version has me living in San Francisco and kick-starting an exciting new career. Good times! As a result of this [...]

Last week I attended a presentation by Shama Kabani as part of a lecture series put on by the Dallas chapter of Social Media Club (and also featuring a fantastic talk by the inimitable Eric Swayne). Shama is the president of the Dallas-based online marketing firm Marketing Zen Group and author of The Zen of [...]

Social Media (and it’s parent buzzword “Web 2.0″) proves one thing: the most powerful force on the internet is narcissism. Well, and cats. Whether it’s a tweet, a blog or a Facebook status update, people love to talk about themselves. And when other people talk about them, they love it even more. Is your online [...]

Video game community manager David “Historian” DeWald has a great article up on why your company needs a community manager. One key point: The launch phase of any community requires someone that is passionate and “transacting” a lot. Building communities is not about collecting as many people as possible and communities often don’t grow the [...]

The most important rule of blogging: choose a subject. I started this blog as more of a scratchboard. A placeholder for ideas spread across various interests, including fiction, copywriting, creative agency life, social media, online community building, and video games. The old tagline, “Writing, Gaming and Brazen Geekery” expressed this. As a personal project, that’s [...]

Oh dear, I’ve gone and violated Godwin’s Law. At least I got it out of the way early, which was unavoidable as the entire point of this post is a review I read of Pat Buchanan’s new book. The former Nixon Adviser/former presidential candidate/current MSNB correspondent hops aboard the World War II revisionism short bus, [...]


What is a Wavedash?

1) A technique in Super Smash Bros. Melee that lets you move quickly without changing direction.

2) A blog about online communities and the grassroots engines that power them.

Matt on Twitter: @Scav